The Sonic brand now generates over $1 billion in retail revenue per year from licensing alone. Sonic the Hedgehog is taking a ...

The brands that succeed aren't merely selling products; they're building audiences by operating like media companies.

Formula 1 star Max Verstappen will return to FIA media availability this Thursday at the Monaco Grand Prix, after an absence ...

The mysterious 'Franz Hermann' wasn't the only driver recently sampling the Nordschleife for the first time. Max Verstappen's ...