The lore runs deep through the phone's software, with a custom-designed Barbie camera filter and a Malibu-themed version of classic Nokia game Snake. Even the unboxing process has been designed to ...

It's pink, it's plastic and it's all about living in the moment -- it's Barbie Land. Not a moment too soon, your new Barbie ...

Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

Celebrating Barbie's 65th anniversary, the truck will offer fans the chance to buy exclusive themed items from 10 a.m. to 7 p ...

Stanley is releasing eight new Barbie-themed versions of their viral Quencher tumblers — here's how to get these limited-edition cups online ...

These are miniature toys that include resin to make tiny DIY projects of food recipes.

The unboxing experience is supposed to be like unboxing a Barbie. It's not just the phone but two spare back covers to swap in different styles. There are stickers and adhesive gems to bedazzle ...

Tis the season for toys! Today, Walmart kicked off the season of gifting with its annual Top Toys List, featuring this year’s greatest finds for toy lovers of all ages. Customers can unwrap and ...

The 66 item-long list includes 25 items priced under $25, TV-inspired toys, crafting products and an exclusive Barbie World collection. Barber said Walmart's list includes a "whole different ...