Brand partnerships have become a cornerstone marketing strategy in the quick-service restaurant category, offering mutual ...

Taco Bell emerges not merely as a purveyor of sustenance but as a gastronomical institution that deftly amalgamates affordability with eccentric epicurean innovation. It is not merely a franchise ...

Global Fast Food and Quick Service Restaurants Market is projected to grow from $274.2 Billion in 2025 to $387 Billion by 2034, at a CAGR of 4.4%.

Tim Cofer has helped power Dr Pepper past Pepsi and is building the industry’s most aggressive, creative player.

It was also considered prestigious to partner with Burger King. Related: Coca-Cola brings popular TikTok soda craze to store shelves The Restaurant Brands International (QSR) burger company did not ...

Taco Bell’s year of crispy chicken menu innovation continues with the fiery release of the new Mike’s Hot Honey Diablo Sauce, bringing an irresistible, mouth-tingling kick to the Crispy Chicken ...

It might have taken a few years, but perfection takes time, and Taco Bell used it to its advantage. It introduced the Nacho ...

The fast-food restaurant chain operator said it keeps its “eyes open” to buy another chain, arguing that its size and scale ...

he opened the first Taco Bell, whose menu only had five items: tacos, burritos, beans, tostadas, and chili burger. Due to the success of his business, Glenn developed a plan to franchise the ...

The struggle was definitely real: “We had teams of engineers working day and night to get the seasoner working,” according to Steve Gomez, Taco Bell’s food innovation expert. The payoff was ...

Applegreen announces Taco Bell partnership ... reached an agreement with the US fast food chain Wendy’s to become its franchise partner in Ireland. The agreement will see ten Wendy’s quick ...