Content by JTS. With the acquisition of AM Solutions and the launch of its refreshed brand, JTS is strengthening its ability to serve clients with expanded capabilities.

CEO Steve Swartz said television remains the biggest driver of consumer media revenue, but investments in A+E Networks and ESPN will continue to offset some revenue growth. This article, Hearst CEO: ...

Also, a trend to keep an eye on is long-form video content. Platforms like YouTube and LinkedIn are proving that audiences ...

Bridgeline Digital, Inc. ( NASDAQ: BLIN) Q1 2025 Earnings Conference Call February 13, 2025 4:30 PM ET Good day, everyone, and welcome to the Bridgeline Digital First Quarter 2025 Earnings Call. At ...

Salt Lake City Utah marketing agency CrossGates Digital Media has launched a new multichannel marketing service that allows local businesses to ...

New Balance has appointed Ana Elisa Seixas as Head of Marketing for the Middle East, Africa, and India (MEAI). In her new ...

By mastering the newest strategies in ABM, marketing leaders can redefine how they connect with their most valuable clients.

LinkedIn report highlights five key trends reshaping B2B marketing, emphasizing revenue metrics, AI attribution, and ROI-focused strategies. Marketers are shifting to revenue-focused metrics.

"Throughout my years teaching digital marketing at local universities and delivering workshops with ... Brainstorm Club is a Leeds-based revenue operations consultancy that helps B2B companies ...

While many B2C and D2C brands have eagerly shifted budgets to capitalize on this opportunity, CTV for B2B remains a stricter challenge ... This year could mark a turning point for incrementality in ...

Misaligned goals is something that affects marketing teams of all sizes. Over a career spanning over 20 years this is something I’ve seen quite a bit as a consultant for B2B enterprise ...