For a younger generation of golf fans—who consume most of their content on YouTube, Instagram and TikTok—this was a chance to ...

Why we care. The creator economy continues to mature, but administrative friction has been a persistent obstacle in scaling partnerships between brands and content creators. YouTube’s new linking ...

TPC Sawgrass already has a potential leader for shot of the week after Fat Perez did his best Tiger Woods impression on 17 ...

Kyle Berkshire, a former Spalding golf standout and one of the world’s best long drivers, says he wants to play more ...

Fat Perez was one of a number of YouTube stars in action at the Players Championship Creator Classic, and he holed a ...

There was a lot to learn about YouTube Golf and Trent Ryan's bravery on Wednesday at the Creator Classic if you fully leaned into it.

The Creator Classic at TPC Sawgrass was the first of three events organised by the PGA Tour this year, seeing some of golfs biggest content creators going head-to-head on live TV; YouTube star Grant H ...

Creator Classic took place yesterday at TPC Sawgrass a day ahead of the Players Championship. YouTube Golf's biggest names were there including ...

I'm a huge fan of the Creator Classic concept. After the first edition last August, I wrote about the success of that experiment. The PGA Tour's first ...

Grant Horvat birdied the 17th hole of the Players Stadium Course at TPC Sawgrass on Wednesday to win the first Content ...

Neither Fat Perez nor Grant Horvat are a part of the Players Championship field this week at TPC Sawgrass. But the two did ...

Get ready for a golfing spectacle like no other! The Creator Classic 2025 at TPC Sawgrass is set to tee off, featuring a ...