A viral menu item can grab attention, but does it bring customers back for more? QSR experts break down what makes ...

Miraggio’s purpose-driven collaborations prioritise emotional connection and meaningful partnerships over simply licensing ...

While brands chase impressions, India’s next big story is brewing over chai—where trust and influence are poured daily.

The $567m fund will pay for clinical treatment of social media harms in minors, alongside prevention and awareness training ...

L’Oréal India has elevated Rupal Singh Chauhan to the position of Head of Marketing – Biolage. Chauhan shared the ...

NODWIN Gaming has partnered with livestreaming platform KICK for the exclusive digital streaming rights of BGMI Masters Series (BGMS) Season 5. Under the agreement, all matches of the tournament will ...

Google Gemini, Malkist, PhonePe and Bharat Petroleum feature among the digital sponsors for the latest season.

Bhushan Bagkar has joined WPP Media as vice president – strategy.He jo ins the company after a stint at Madison World, where ...

Kapila, who most recently led national sales for ZEE5, will oversee sports strategy, rights acquisition and business ...

Between April 2017 and September 2024, Bose led marketing for Aditya Birla Capital's NBFC business, driving integrated ...

The governing body is seeking an agency to handle marketing and PR for the tournament across South Africa, Zimbabwe and ...

From honey jars to liquor bottles, as product claims face scrutiny, India’s courts are now the frontline in the clash between ...