In 2026, the ability to prove ROI will be more important than ever, but the good news is that it’s also becoming easier.

Omnicom Media held its first global town hall after the $13-billion takeover of IPG, outlining the merged network’s new multi ...

TBWA's latest leadership structure for Hong Kong, Singapore and Malaysia will remain unchanged following the US$13.3 billion ...

With thousands of employees and common client rosters, India may be one of the toughest markets for Omnicom to stabilise, ...

IPG merger has shaken adland’s old hierarchy and revived a key question: in all this uncertainty, do independents offer the ...

Omnicom chief communications officer Joanne Trout will continue to oversee the combined company’s internal and external communications strategy.

Omnicom Health Medical Communications will be led by Ariel Buda Levin. After Omnicom retired the FCB and DDB creative agency brands, FCB Health and DDB Health will be rebranded, however Omnicom has ...

While MullenLowe has been absorbed into TBWA globally, the Indian operation has been granted an unexpected reprieve, emerging ...

The Omnicom layoffs are a result of the company’s acquisition of IPG, and the company is looking to retain the most qualified ...