With a TikTok ban on the horizon, YouTube Shorts product lead Todd Sherman talks about getting the algorithm right and ...

In the world of short-form video content, three major platforms have risen to the top—Instagram, TikTok, and YouTube Shorts .

TikTok’s dominance in short-form video has reshaped social media. Rivals like Meta, YouTube and LinkedIn are investing to ...

When used effectively, Shorts unlock multiple benefits that other platforms can’t match: Plus, YouTube’s established reputation provides a level of stability that newer platforms like TikTok ...

Increased Engagement: Not everyone interacts with content in the same way. Some people prefer short-form videos, while others ...

Many users have grown accustomed to the “double-tap to like” gesture thanks to the proliferation of the gesture on short-form video platforms like TikTok, Instagram Reels, and YouTube Shorts.

Netflix plans to start testing out a short-form video feed like that of TikTok, Instagram reels, and YouTube shorts in its ...

Earnings season is in full swing, but one of the most telling comments about the state of social media today came from ...