Fenty Beauty, The Weeknd and Paramount are among the marketers testing new ways to merge virtual and physical shopping ...

Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences.

Roblox announced Thursday that creators can now sell physical merchandise directly within their games and experiences on the ...

Roblox is bringing real world shopping to its digital in-game experience. Check out this piece to know all about what is ...

Online gaming platform Roblox has improved its commerce capabilities by launching its commerce application programming ...

Roblox is diversifying its revenue streams into areas like real-world commerce and ads as it aims to capture 10% of the $180 ...

Roblox is going to let creators sell physical items from their games. The company has been testing its tools to do so since ...

Roblox built its fashion audience by selling digital Gucci and Burberry bags. Now, you can buy physical clothes and beauty ...

Brands can now sell physical products within their virtual Roblox experiences and link real-world products with digital items ...

Purchasing in-game items is nothing new to Roblox, but now users can shop for actual physical merch and receive an avatar item on top of it. Eligible creators can bundle digital items with physical ...

Roblox's stock surges on growth and cash flow improvements, but slowing growth and cost concerns may pressure valuation.