Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, ...

(For example, don’t show an ad for clothing to a site visitor who checked out the product pages for home decor.) Segmenting ...

Disney’s newest ad isn’t pitching a new movie, TV show, or product. By enlisting director Taika Waititi to direct a ...

Amazon.com Inc. is closing Freevee, the free-to-watch, advertising-supported streaming service, folding it into the ...

Woolworths says it wants to roll out its smart shopping trolleys to more stores to help people budget their shops better.

Social media platforms such as Facebook and Instagram are well known hubs for legitimate businesses to promote their products ...

Google's 2024 Holiday 100 list offers valuable insights for retailers to optimize inventory and ad strategies in a challenging season.

Sony Electronics ran its first in-game ad campaign earlier this year to promote its INZONE line of noise-canceling earbuds ...

Competition Tribunal says Google SA contravened legislation to block Lottoland, while allowing other betting firms to ...

Tesco announced a 10p donation to charities Trussell and FareShare for every gingerbread product sold this Christmas.

According to deepfake detector tool TrueMedia.org, the video has 'substantial evidence' of audio and face manipulation ...

Web-services giant GoDaddy, once known for ribald Super Bowl commercials, will return to event as an advertiser after an ...