An Omagh marketing agency has agreed a deal to sell to Ireland’s largest independent digital marketing group in a landmark ...

AI can sharpen targeting and boost efficiency, but some marketers warn it may limit reach and weaken brand connection.

THERE is a moment I often return to, not because it was extraordinary, but because it was profoundly ordinary. It happened ...

At Minuteman Press, Mejire Arijaje is expanding the longtime franchise into apparel, signage and online orders to reach more customers and grow the company.

Across the country, lawmakers are rushing to regulate artificial intelligence (AI), restrict digitally-enabled pricing solutions, and attempting to break up major technology companies. More than ...

The rise of AI influencers poses challenges to human content creators, who fear their digital counterparts are taking their ...

We’re not in the hits business,” insists MD Howard Corner, speaking in our new edition. “We’re not all about those records.” Nevertheless, the hits certainly keep on coming for Warner Music Group’s ...

When there's a gap between what an organization says and what it does, no campaign fixes it. People feel that gap, even when they can't name it.