One Super Bowl-winning analyst feels Colorado star Travis Hunter won't be nearly as valuable if he ends up committing to ...

Ripe for venture capitalists and mega streaming deals down the line, college football's bottom line is getting astronomical ...

So it turns out that when you put a specific dollar value on a rare commodity — say, the ability to play quarterback at a ...

A complete breakdown of which college football teams could be the most active in the 2025 spring transfer portal.

Arch Manning already holds one of the nation's highest collegiate athlete NIL valuations, and this week he increased that ...

Arch Manning already has the biggest NIL valuation of any college athlete in America. Now, the Texas Longhorns QB has signed ...

Kirby Smart was more focused on his “fire, passion and energy” buzzwords than the dollar signs steering college football on ...

A new analysis from Ryan Brewer, an associate professor of finance at Indiana University Columbus, has ranked college basketball's most valuable programs coming out of the 2024-25 season for The Wall ...