The blunt reality is: Too much ego and sentimentality exists in modern travel marketing. Sticking to the old way of doing ...
Alison Payne, who succeeds longtime marketer Jonnie Cahill, previously revamped brands like Dos Equis and oversaw global beer ...
Los Angeles-based marketing agency Runway Influence has recently expanded its footprint in the content and influencer ...
Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, ...
Every marketing professional knows that authenticity is one of the most important attributes of a successful campaign—and one ...
When Covid hit, sustainable travel company, Intrepid Travel, was on the brink of extinction and forced to confront who it is ...
Sarah Moore discussed changing Cracker Barrel’s approach to partnerships and prioritizing apps like TikTok to keep a finger ...
US+US has developed “a new brand positioning, identity and campaign platform for Ballarat”.The announcement:Brand agency ...
Jasper furthers its leadership in AI marketing with its new proprietary Brand IQ and Marketing IQ technologies, delivering enhanced brand control and marketing intelligence to enterprise marketing ...
They were also named to Fortune Media and Great Place To Work's 2024 Best Workplaces in Advertising and Marketing List. "This is an exciting period for our employees and partners as we continue to ...
As a large language model-agnostic vendor, Jasper runs 39 LLMs across its customer base, all curated to specific AI use cases and layers marketing knowledge and each company's specific brand ...