Picture all the paint color choices under the sun, and a rainbow of endless options likely comes to mind. But for Behr’s 2024 Color of the Year selection, the leading paint company has decided to go ...

"It's not your grandma's red," Erika Woelfel, Vice President of Color and Creative Services tells PEOPLE. "It's reinvented and reimagined for 2025" Emily Strohm is a Senior Editor at PEOPLE. She has ...

SANTA ANA, Calif. — Behr Paint Company has revealed Taupe as its 2026 Exterior Stain Color of the Year. This is a refined and versatile shade designed to bring a sense of balance and harmony to the ...

You spent hours choosing the perfect paint color and covered every wall with care. But years later, a touch-up is needed—and you can’t remember if the shade of green was Phantom Mist or Dinner Mint.

When you painted your home’s walls years ago, they looked amazing. The color was absolutely perfect, but now its faded. The problem: You have no idea what color you purchased for the walls all those ...