The agency will manage social media and performance marketing for the brands, aiming to craft a digital identity that ...

Brands are engaging this digitalaudience through innovative and contextual partnerships that validate esports as a mainstream ...

The campaigns featuring the cricketer will run across television, digital, and print platforms, focusing on educating farmers ...

Meesho plans to invest ₹480 cr in FY27 and ₹540 cr in FY28 via its subsidiary MTPL, with the allocation focused on ...

Scara Live is a vertical focused on creating live, on-ground experiences that connect brands with audiences through ...

The top 10 advertisers drove 42% of TV ad volumes, with Nestlé India and Star India joining the list and Food & Beverage led ...

Dhruv Abrol and Tarika Gulabani will lead Dentsu AMP as Managing Partners. The former TVA heads bring strong creative and ...

Influencer marketing didn’t sit on the sidelines this festive season, especially Diwali. Tier 2 creators led the way. Experts ...

Creators can now filter views, likes, comments, shares, and watch time to see what traffic comes from organic sources and ...

Sweet Karam Coffee knows that the feeling of ‘home’ is its most powerful differentiator. And that emotion is held together on ...

With the acquisition, both communities will join the agency’s existing portfolio of media-led IPs, including Sarcasm, ...

At Best Power Equipments, she is expected to lead strategic marketing initiatives across domestic and global markets, ...