The mandates are for advertising rights in cities like Mumbai, Delhi, Gujarat and other tier 1 and tier 2 cities ...

Specsavers has taken its signature humour to scale, literally, by transforming Australia’s longest street poster site into a ...

Working out of Mexico City, Manuel will cultivate and advance strategic relationships with agencies, advertisers, and media ...

Live across premium outdoor sites near leading college hubs, the campaign uses a simple yet culturally loaded line: “Dear ...

Moving Walls, the global leader for Out-of-Home (OOH) media enterprise software, announces the appointment of Manson Chan in China and Nick Coston in the USA. Manson and Nick bring a wealth of ...

In a category that typically relies on heavy production and high media spends, aluminium foil brand Júpiter has taken a ...

Experiential retail brand Broadway marked its entry into Pune with a culture-led campaign that blended street activation, out-of-home and digital to build visibility around its new store at KOPA Mall.

For OOH to grow and align with the increasingly omnichannel process of media buying, the industry needs to make it possible ...

By branding entire fleets of autos in a distinct, soft-toned visual identity, the campaign ensures repeated, unavoidable ...

At the heart of Times Square, the campaign transformed a standard billboard into a live-action experience, featuring actress ...

What sets the execution apart, however, is the use of boxing glove-shaped hand grips, a clever contextual innovation that ...

The company plans to roll out five additional experience centres across major cities as part of its nationwide expansion ...