As the line between clever provocation and brand damage gets thinner, more marketers are choosing to walk that line.
Klook marked Singapore’s 61st National Day with a campaign offering cultural experiences to migrant workers.
Cheil's Kunal Ghosh says empathy is becoming more necessary than ever as the industry undergoes a 'warmth crisis'.
Lunar New Year campaigns worth watching in 2026 A round-up of work that avoided tired tropes and opted for thoughtful storytelling. by Staff Reporters ...
The WFA will not form or restart GARM or a similar initiative.
Meta’s advertising business kept growing in Q2, but rising costs and heavier AI spending saw profits dip even as revenue climbed 28% to $60.8 billion.
McCann Studio Indonesia, Hello, YarnnUp and more to come in our weekly roundup of business wins and people moves. by Staff Reporters ...
Publicis Groupe unveils LEO, merging Leo Burnett and Publicis Worldwide. Powered by the "Power of One" philosophy, LEO combines creativity and AI-driven solutions, delivering integrated, data-led ...
The company’s CEO and CFO agreed hydration breaks were a ‘great opportunity’ to make Coca-Cola brands ‘shine.’ ...
APAC accounted for 9.0% of Omnicom’s core operations revenue. by Matthew Keegan ...
Bank of the Philippine Islands' latest spot reframes financial inclusion by bringing banking to neighbourhood retail stores, replacing the need for long trips to distant branches.
EXCLUSIVE: As social platforms compete for ad spend, Snap is giving agencies such as Dentsu X direct campaign control.