Publicis Groupe today announces the acquisition of Mars United Commerce, an independent commerce marketing company. With over ...

Hari Menon, co-founder and CEO of Bigbasket, shared on LinkedIn that the platform saw its first iPhone 16 order placed at ...

The latest session features Ananya Panday, Kritika Kamra, Ishita Moitra, Namrata Rao, Tanuja Chandra, Faye D'Souza, and ...

The court found the ad “denigrates and disparages” CEAT. On September 12, the Bombay High Court passed an injunction against ...

Pepsi Lipton elevates Aveet Kajla to associate director and brand marketing-Africa, Middle East and South Asia region. Before ...

Conceptualised and executed by Barcode Entertainment, the #FlipTheFOMO campaign leverages social media to captivate a broad ...

A Twitter user shared his grudging experience of waiting patiently in line when someone at the back of the queue got the ...

Nike names Elliot Hill as the new CEO and president. The company announced on Thursday that CEO John Donahoe will step down ...

Blinkit, the quick commerce entity, in partnership with Apple reseller Unicorn Infosolutions, is set to deliver the all-new ...

TCS tops Kantar BrandZ Report as India's Most Valuable Brand for the third consecutive year. India's top 75 brands now ...

Bacardi has launched its latest flavoured rum, Bacardi Mango Chilli, in India, which combines the sweetness of mango with the ...

So the goal at the top of the funnel is to create awareness; the person may not buy your product but he knows you. And when ...