Dive into AdExchanger's Prebid adapter coverage for the latest updates, expert opinions, and analysis shaping the future of ...
Walton Isaacson’s Albert Thompson is speaking at the Convergent TV World conference on March 5-6 in New York City. Click here ...
Dive into AdExchanger's seller agent coverage for the latest updates, expert opinions, and analysis shaping the future of ...
All of Cadent's SSP’s CTV supply paths are now direct; Netflix is thriving on repurposed YouTube content; and the Washington ...
Dive into AdExchanger's Will Lewis coverage for the latest updates, expert opinions, and analysis shaping the future of ...
To those who knew him, John “JG” Gentry wasn’t just a CEO. He was a colleague who showed up with genuine care and curiosity.
It will take charge of a seller agent, part of AdCP, and Amazon’s integration with Prebid is in beta. But there’s one sticking point: Microsoft is not going to cache video ad creatives anymore that ...
The group that turned header bidding software into an open standard is bringing the same approach to publisher-side AI agents ...
Supply path optimization may not be the trendiest three-letter acronym in ad tech anymore, but the SPO trend is still playing ...
Dive into AdExchanger's Steve Croney coverage for the latest updates, expert opinions, and analysis shaping the future of ...
Dive into AdExchanger's Yang Han coverage for the latest updates, expert opinions, and analysis shaping the future of ...
Dive into AdExchanger's in remembrance coverage for the latest updates, expert opinions, and analysis shaping the future of ...
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