General Mills said Thursday that it has reduced sugar levels in kids' cereals by 14 percent on average since 2007-and 8 percent of that reduction was achieved in 2010. Last December, the ...

MINNEAPOLIS--(BUSINESS WIRE)--General Mills interrupts your morning social scrolling to bring BIG news to the breakfast table: family-favorite cereals like Cinnamon Toast Crunch and Cheerios now ...

Minneapolis (Dec. 9, 2009) - General Mills announced today a public commitment to reduce sugar in cereals advertised to children to single-digit grams of sugar per serving. The initiative is in place ...

And it’s not the only iconic cereal getting an upgrade. General Mills just announced a nutrition upgrade for most of their breakfast cereals. Big G cereal brands are doubling their Vitamin D ...

MINNEAPOLIS — General Mills, Inc. is doubling the vitamin D content in most of its Big G breakfast cereals to provide 20% of the daily recommended amount of the vitamin. Cinnamon Toast Crunch and ...

America’s No. 1 cereal company delivers good news for parents this summer, while reminding them of the wholesome goodness they grew up on with classics like Cinnamon Toast Crunch, Lucky Charms and ...