Explore how Apple and MAMI Select empower filmmakers to redefine storytelling through innovative technology, featuring four ...

To make their shorts, filmmakers tapped into the pro camera system, and video capabilities of the iPhone 17 Pro Max.

Apple is using four new short films from emerging Indian directors to make a stronger case that the iPhone has become a ...

In the past few years, Apple has focused heavily on the camera capabilities of its high-end iPhone Pro. It has pushed the Pro line of phones as serious videography tools and has added a number of ...

Four talented Indian filmmakers push creative boundaries, showing how iPhone 16 Pro Max does movies right and demonstrating how Apple’s latest technology democratizes high-quality filmmaking, Apple ...

Using a phone’s camera for filmmaking and shooting high-quality video would have been a pipedream 10 years ago, but thanks to advancements in mobile camera sensors and accessories like ShiftCam Gear’s ...

Apple and the Mumbai Academy of Moving Image (MAMI) are once again betting that the future of filmmaking may not begin on ...

Four Indian filmmakers in the MAMI Select: Filmed on iPhone project explain how the iPhone 16 Pro Max has helped them to create their short films. The Mumbai Academy of the Moving Image (MAMI) Select: ...

Sony today provided a closer look at the iPhone rigs used to shoot the upcoming post-apocalyptic British horror movie "28 Years Later" (via IGN). With a budget of $75 million, Danny Boyle's 28 Years ...

Apple’s September events are always seismic moments in the technology world, but this year’s iPhone 17 reveal carried particular weight for creatives, and the new iPhone 17 Pro Max looks particularly ...

Give your iPhone videos that retro look with Rtro. Sometimes the story is best told with a home movie vibe straight out of a vintage 8 mm movie camera. That’s just not practical in the age of TikTok ...

ShiftCam Gear is introducing two new tools for the iPhone filmmaker with the ProRig and the Pro-Grade Filter System. The former is a compact iPhone cage designed to offer filmmakers more precision ...