Bubble Inn saw generations of 8-year-olds enter as strangers and emerge as confident young ladies equipped with new skills from the great outdoors and lifelong friends – bonds that would one day prove vital in the face of unfathomable tragedy.

FEMA allowed appeals from the camp to relax strict flood regulations despite knowing the area was high risk for '100 year flood'

At least 19 of the cabins at Camp Mystic were located in designated flood zones, including some in an area deemed “extremely hazardous” by the county.

"And our cabins are high up, and for them to be flooding, it's like, you know, something's wrong," Georgia Jones said.

The company's chairman announced Friday that 8-year-old Renee Smajstrla died in the Kerr County floods. She was a camper at Camp Mystic. The camp has lost 27 campers and counselors in the flood. The jewelry company -- which was founded in Kerrville -- has pledged one million dollars in flood aid and relief efforts.

"Their focus is fighting through that grief to stay connected with the families of their campers and helping them in any way they can," a camp spokesperson says

Dick Eastland, the Camp Mystic owner who pushed for flood alerts on the Guadalupe River, was killed in last week’s deadly surge.

Controversy erupted after a fundraiser for Sade Perkins, a former Houston official who made racial comments about the 27 girls who died in Camp Mystic floods.