Revolutionary advertiser Leo Burnett once said, "Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read." What's good advice for writing ad copy also works when writing a ...

Just the thought of giving an oral presentation is enough to stress most people out. Managers and small-business owners are no exception. Leading a team is one thing; giving a speech is something else ...

I never expected to make a career out of building executive presentations. When I went to college in the mid-1990s, I was a fine art major, much to my parents’ concern. But it was that same love for ...

Subscribe to BizTimes Daily – Local news about the people, companies and issues that impact business in Milwaukee and Southeast Wisconsin. Let’s say you sell rain gutters to homeowners. The prospect ...

Your cold calls and follow-up efforts have paid off, and you have made an appointment to visit a prospect in person and make a sales presentation. How can you make sure it’s a success? Four elements ...

TO MEET THE REQUIREMENTS OF SARBANES-OXLEY, CPAs are making more oral and written presentations than ever before to more diverse groups, including audit committees and department gatherings. CPAs’ ...