Survey research is rapidly moving online – it’s cheaper, faster, provides greater flexibility in questionnaire design, and often has substantial advantages in data quality compared with phone surveys.

The USDA-NRCS has created the Web Soil Survey (WSS) as a clearance house for soil survey data from the Soil Survey Geographic Database (SSURGO). Currently, there are data available for almost all ...

“If you’re doing a Web survey, you’re doing a mobile survey,” according to Michael Link, chief methodologist for Nielsen, recent American Association for Public Opinion Research president and a ...

Singular-mode mail and telephone surveys are going the way of the landline—slowly but surely being phased out in favor of more technology-assisted communication. Once considered the gold standard for ...

If you want to improve your business and solicit feedback from your website visitors, surveys can help you gather the information you need to better understand and serve your customers. Online tools ...

Workplace Web surveys are increasingly used with—or instead of—print surveys to measure employee motivation, program effectiveness, and staff performance. But few of the companies embracing them are ...

SurveyMonkey announced today that it has acquired Usabilla, an Amsterdam-based website and app survey company, for $80 million in cash and stock. Zander Lurie, CEO at SurveyMonkey, said Usabilla ...

Opinions expressed by Entrepreneur contributors are their own. There are plenty of annoying distractions online, and chief among them are pop-up surveys. Adding insult to inconvenience is that these ...