LAS VEGAS — Kumho Tire USA is bolstering its ultra-high performance (UHP) lineup, unveiling three products in the Ecsta Sport family during the SEMA Show in Las Vegas. The tires, which are being ...

Kumho updated three of four versions of its Ecsta Sport Line tire, the Sport All-Season, the Sport, and the Sport S. The update included changes to the compound, of course, but also a several ...

When was the last time you remember a budget brand in any sector going up-market and succeeding? Outside of Hyundai and Genesis, it's rare for the automotive industry these days. But outside of OEM ...

DAWSONVILLE, Ga. — Kumho Tire USA Inc.'s new Ecsta Sport, Sport S and Sport A/S tires are exciting because they were designed for premium, high-performance cars, said senior tire engineer Andy Wallner ...

Leveraging 60 years of innovation and experience working alongside some of the world's best automotive manufacturers, the Ecsta Sport All-Season PA71, Ecsta Sport PS72 and Ecsta Sport S PS72 deliver ...

RANCHO CUCAMONGA, Calif.—Fiat Chrysler Automobile's 2016 Dodge Viper ACR will be rolling on Kumho tires. Kumho Tire USA Inc. said it has been awarded the original equipment manufacturer contract as ...

You know, many of us kind of don’t give our tires enough thought when it’s time for replacements. However, since these are the parts that make direct contact on the ground, a key safety item, they ...

File under "zomg finally!" -- KUMHO Tires is releasing its ECSTA DX Aroma line of car tires featuring "Lavender Scent Technology," which, to translate for the non-marketers in the house, means they ...

Over the years, we’ve seen some big changes in tires—namely, their technology and how they are marketed. The recent trend is in the extreme summer performance tire, which has become a niche market. As ...