CEO Strauss Zelnick says blockbuster organic growth, led by 'Grand Theft Auto VI,' comes first, but future acquisitions, ...

Take-Two CEO Strauss Zelnick has all but ruled out a super-premium price tag for GTA 6, insisting the game's cost will feel ...

How much would "the most spectacular piece of entertainment on Earth" cost?

Take-Two CEO Strauss Zelnick addressed the pressure around the release of 'GTA 6' and Zynga's turnaround in his remarks at ...

Strauss Zelnick obliquely addressed ongoing rumors that Grand Theft Auto 6 would be priced at $100 during a recent games ...

Take-Two CEO Strauss Zelnick confirmed at the iicon conference that GTA 6's marketing campaign will begin this summer, ahead of its November 19 release. He dismissed speculation of a $100 base price, ...

Talk about burying the lead. In Take-Two Interactive’s Q2 earnings announcement today, the company dwelled on huge uptake for the latest version of its basketball franchise, NBA 2K26, and the warm ...

Take-Two CEO Strauss Zelnick told a reporter at ESA event iicon that GTA 6 marketing will start soon, but won't commit to a ...

TL;DR: Take-Two has laid off its AI research team, including Head of AI Luke Dicken, despite previously embracing AI for supporting game development tasks. This move contrasts with CEO Strauss Zelnick ...

Take-Two Interactive Software (NASDAQ: TTWO) stock has been under pressure recently. The video game publisher, which is known for franchises including Grand Theft Auto (GTA), Red Dead Redemption, and ...

Aaron McKinley is a writer, blogger, and video game enthusiast with over six years of experience in web content and many more in playing games until the wee hours of the morning. A passion for writing ...

Take-Two is one of gaming’s biggest and most influential developers, so it’s very notable that the company seems to be pulling back on AI. The game developer followed the general shift of the industry ...