Robert Sofia is the CEO of Snappy Kraken, a marketing technology company exclusively serving the financial industry. During the past decade, Robert has supported thousands of companies across the ...

Financial Planning Wealthtech Reporter Justin L. Mack speaks with Snappy Kraken CEO Robert Sofia about advisor marketing at Future Proof 2022. Then allow Financial Planning to transport you back to ...

Most advisors market to people based on demographic profiles like age or assets, but this isn’t necessarily how people see themselves, says Robert Sofia, chief executive officer of Snappy Kraken. To ...

Do you consider yourself to be a financial advisor first or an entrepreneur? In this episode, Adam Holt & Derek Notman rethink the financial industry with the help of Robert Sofia about whether or not ...

Expertise and opinions of authors published by ForbesBooks. Imprint operated under license. Paid Program Robert Sofia is founder, chairman, and CEO of Snappy Kraken, a digital marketing strategy ...

Robert Sofia is the CEO of Snappy Kraken (www.SnappyKraken.com), a marketing technology platform exclusively serving the financial industry. During the past decade, Robert has supported thousands of ...