Google's John Mueller said the length of your meta descriptions do not matter to the Google search ranking algorithm. He said on X, "I'm sorry to tell you, those numbers are all made up" when someone ...

Why? Because they can use the additional text to promote their brands. Even better, though: digital marketers who leave their meta description tags alone will still see an improved presence in the ...

Page titles and meta descriptions aren’t the most exciting SEO tactics to focus on. However, truly optimized page titles and meta descriptions are rare. Focusing on the small details of your SEO ...

The meta description describes the content that is featured on a webpage. Best practice is to include relevant keywords in it so that it will entice users to click. (Google doesn’t use the meta ...

Earlier this month, Google confirmed they have extended the search results snippets from 160 characters all the way to a maximum of 320 characters long. Google told Search Engine Land that even though ...

Meta descriptions can help appear in search results and social media, enticing people to click through and visit a site. They can help search engines like Google understand what a web page is all ...