There's a disturbing pattern called “surveillance pricing." ...

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it ...

Starbucks is making some major changes to its rewards program starting next month, and customers are not happy about the ...

Customer expectations are shifting, and engagement with traditional loyalty programs continues to decline. Many organizations still struggle to align loyalty initiatives with measurable business ...

Starbucks is bringing back its tiered loyalty program.

A change to the way the company dishes out points for cash spent has completely changed the way fans talk about Dutch Rewards ...

The Starbucks Rewards program is getting a makeover including non-expiring rewards stars and Free Mod Mondays, with free ...

Discover how QSR leaders are evolving loyalty programs from discount-driven points to high-frequency, status-driven ...

The coffee shop giant this spring will reconfigure its Starbucks Rewards loyalty program to feature three levels that give ...

Advance Auto Parts rolls out its Advance Rewards program with tiered rewards, added savings features and app integration.

“We’re redefining the industry with customer-focused benefits that set a new standard and ignite fandom." ...

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