Promotional merchandising involves employing promotional products to help companies and other organizations advertise their products and services. According to the Advertising Specialty Institute, ...

Your company's promotional items can serve as powerful marketing tools to boost brand awareness and improve your business's reputation. There are a number of ways to advertise these products. Choosing ...

We've all been there: You attend a trade show, engage in networking and depart with a collection of promotional products, or as they're often jokingly called, corporate SWAG (stuff we all get).

Whether they’re a part of a convention goodie bag, a social media contest or a direct mail marketing campaign, giveaways are a great way to have fun and engage with your customer base. After all, ...

Sussex, Wisconsin-based Quad announced last week that it is moving into the $26.6 billion promotional products market. The company, which most recently reported total sales of $2.96B on the 2024 ...

Failure to properly obtain trademark approval could hinder vendor fulfillment of your order. Items may be subject to confiscation in cases of inappropriate or incorrect trademarks usage. To obtain ...

Branded promotional items and apparel are walking advertisements that travel within our community and beyond. It is preferred that the UAB Medicine core logo is used. However, there are times when a ...

Promotional items are used at national and regional recruitment fairs, conferences and other events to increase awareness of Morehead State University. They serve to develop brand recognition and give ...