Over 10,000 White Diamonds Perfume bottles were sold on Amazon in the last month, and Taylor Swift probably had something to ...

Parfum/Extrait de Parfum: At 25 to 40% fragrance concentrate, these are deep, rich, and designed to last all day with just a ...

The year’s biggest perfume trends are all about full-bodied scent profiles that smell like a mood board for the season itself ...

Byredo makes some of the most intoxicating and beloved fragrances worth shopping, and this set contains five of its cult-favorites. We recommend spritzing on Blanche, Rose of No Man's, or Gypsy Water ...

Find a way to make it your own.” To break down some application myths and learn the art of perfume amplification and longevity, ahead, we speak with Guichard, along with other experts, for a few ...

The marketing of perfume involves more than just selling an aroma. As perfume maker Serge Lutens once said, "It is potentially a carrier for the imagination. Perfume is thick; it is poison and pure ...