OK, if you’re old enough to remember Old Spice’s hilarious -- and often category-shattering --“Smell like a man, man,” campaign, you’re probably not in Procter & Gamble’s target market. But Procter & ...

An actor who got his big break in an Old Spice commercial also showed up in a fantasy TV show that didn't last long, but is ...

You’ve likely now seen those incredibly charming Old Spice body wash commercials (and the “custom vial video” campaign accompanying them) that have taken over the Internet/everything! Well, lots of ...

Fewer than one in six video ads achieve high viral viewing, according to new research from Millward Brown. As part of this research, which involved analyzing 102 ads, Millward Brown created the ...

Salvador Dali lives, in advertising form and, seemingly, in the brains of at least some of Wieden+Kennedy's creative types. The great Spanish artist, known for combining dreamy imagery with abstract ...

Back in 2010, Isaiah Mustafa set the internet on fire with a steamy series of Old Spice commercials. Declaring himself "The Man Your Man Could Smell Like," the Old Spice pitchman insisted that ladies ...

Old Spice has done it again. A new ad called "Mom Song" already has more than a million views on YouTube and even more reactions across the web. It shows the private, hilarious and creepy struggle of ...

The Super Bowl is about so many things. Who wins, of course, the Super Bowl halftime show and the commercials that brands spend millions of dollars on. One of the most popular Super Bowl commercials ...

Since launching online just over a month ago, Old Spice's "Smell like a man, man" commercial has been a viral Internet sensation; the original 30-second ad had logged 4.3 million hits by late last ...

Nascar racer Tony Stewart, who drives the No. 33 Old Spice Chevrolet in Busch Series Nascar races, will wear underarm branding this summer, a first in the uber-branded Nascar space. Stewart will pitch ...

Lessons on being a man (and a shirtless media sensation) from the Old Spice man. July 15, 2010— -- He's the man your man could smell like. He's on a horse. And he's changing the nature of ...