More signature Nike sneakers will be available to customize with Pendleton fabric. The Air Max Lunar1, Air Max 1 Mid, and both High and Low iterations of the Air Force 1 will be making their way to ...

NIKEiD just expanded its range to allow for limited customization on inline Nike releases. In addition to the many silhouettes available on NIKEiD that let users customize every piece of the shoe, ...

Why custom Nike gear is a winner for Nike's bottom line. Yet Nike seems to keep finding ways to impress customers and shareholders, making Nike a winning long-term play. One more reason is a new ...

In a new interview with Sports Illustrated, Chris Paul admits that he's developed quite an obsession with NIKEiD and custom colorways. This isn't too much of a surprise, as we've seen him flex in ...

DJ Dimplez customizing his own Nikes.If you’ve been wanting to design custom kicks all your life, there hasn’t been a better time to be alive. In case you didn’t know, NIKEiD launched in South Africa ...

TORONTO --Nike Basketball had a lot going on during All-Star weekend in Toronto, including a sneaker store inside a moving train where you could cop some of the brand's more coveted recent releases.