Marketing is everywhere… product packaging, advertisements, social media and more. Communications professionals are always looking for ways to connect their brand to their target audience. How do they ...

Corporate and marketing communication are two different types of messages created by companies and organizations. Corporate and marketing communication are targeted at distinct audiences with varying ...

When people think of marketing communication, they think advertising, but marketing communication is much more. And before we ...

Companies that regard integrated marketing communications as a management function can organize the various marketing and communication activities under one leadership. The marketing communications ...

Find out more about Brand positioning as the foundation of marketing and communication strategy, don't miss it.

Here are three lessons I learned as head of legal and external affairs at NicoKick that can apply to marketers of all 21+ ...

By aligning marketing, sales and CX within a single platform, businesses can transform isolated efforts into a cohesive, high ...

Get your message out to the world. Accelerate your career in communications and marketing. Expand your industry expertise and develop your strengths as a leader. Our online master of science in ...

Flathead Valley Community College’s Marketing Communications Department earned seven awards from the National Council for ...

Fashion’s future CEOs may be very familiar to the media crowd. A growing number of communications and marketing executives are entering the corner office, with Robert Triefus the latest, due to assume ...

Florida Southern College announces the appointment of Stacy Walsh as Chief Marketing and Communications Officer. Walsh, a ...

Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. This article dives into the happens-before ...