Mouthwash makers were once satisfied with telling customers that their products stop bad breath. Now they're getting more aggressive, touting emerging science that a healthy mouth may lead to a ...
An advertising campaign that says the mouthwash Listerine is as effective as floss at fighting tooth and gum decay is false and misleading and poses a public health risk, a judge has ruled. Subscribe ...
A Manhattan federal judge has enjoined Pfizer Inc. from claiming in advertisements that its Listerine mouthwash is "as effective as floss" in preventing plaque and gum disease. Judge Denny Chin said ...
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