The bench-trial ruling requires Rebel Creamery to redesign its pints and protects Van Leeuwen’s unregistered combination of ...
The ruling carries a clear lesson for founders: Document your processes.
Velvety vanilla ice cream surrounded by a luscious chocolate shell packaged in a beautiful pint container showcasing in-mold labeling is just the beginning. The new Magnum Pints are “carefully made to ...
Van Leeuwen Ice Cream won a sweeping federal trade dress ruling on July 16, 2026, after a judge found that Rebel Creamery intentionally copied the Brooklyn brand’s pastel, minimalist pint packaging.
Finland-based Huhtamaki, a global provider of packaging solutions, has launched Icon packaging, a paper technology initially for use for ice cream containers and lids. Icon enables recycling in ...
Celebrating 155 years of ice cream excellence, Graeter’s Ice Cream is stepping into a new era with a bold, evolved look. Today America’s oldest family-owned and operated craft ice cream maker unveils ...
The Magnum Ice Cream Company has launched a state-of-the-art Research, Design & Innovation Centre in Bengaluru, aimed at enhancing product development and packaging innovation for the Indian ice cream ...
Brooklyn-based ice cream company Van Leeuwen has convinced a New York federal judge that competitor Rebel Creamery owes nearly $23.8 million ​for violating its trademark rights by using packaging that ...