To achieve a successful AI implementation driven by the JTBD framework, you’ll need to integrate insights from the various research methods discussed above into a cohesive strategy: 1.

Most marketing data tells you what people are doing, but not why they’re doing it. That gap is exactly where modern marketers ...

As artificial intelligence increasingly becomes a standard tool across industries... One researcher here in northeast Kansas ...

ChatLLM by Abacus AI is a comprehensive platform that integrates multiple state-of-the-art large language models (LLMs) into a single system. It offers ...

Master framework thinking to enhance clarity, productivity, and collaboration in your personal and professional life. Learn how mental models ...

Use This Little-Known Framework to Turn Failure Into Innovation The Baldrige framework is becoming increasingly popular for its ability to jumpstart—and sustain—real innovation.

A new bipartisan bill would require federal agencies to use the risk management framework outlined by the National Institute of Standards and Technology when using artificial intelligence.

Chris Klug keeps seeing developers using Entity Framework, Microsoft's open-source object-relational mapper (ORM) for .NET applications, in less optimal ways.

An international research team develops a rubric for governments and policymaking bodies to evaluate preparedness for ocean acidification.