The service lets users post varying iterations of a given Web page and track which versions are the most successful One Seattle company using a new site optimization service from Google, introduced in ...

In a nutshell, without a CMS integration, you would need to insert snippets of JavaScript code provided by Google into your pages. If your CMS of choice integrates with Google Website Optimizer, there ...

Adding to its already enormous toolbox, Google today launches Google Website Optimizer, a product designed to help Web site owners test drive different landing pages in order to determine which ...

AdWords advertisers are rejoicing over the release of a new tool released by Google yesterday named Google Website Optimizer. The tool allows you to test different landing pages against each other and ...

If you already use Website Optimizer within your AdWords account, you can continue to do so. The data and tool will remain in your AdWords account and can continue to be used there for the foreseeable ...

I’m a digital marketing specialist with more than ten years experience working in the digital marketing and public relations sector and in doing this I founded Digital Online Marketing Ltd, a boutique ...

Google AdWords advertisers will now have access to a self-service site optimization tool that helps them determine what content works best to sell their products. Starting today, Google is inviting a ...

Google will be sunsetting, killing off, the Google Optimize product on September 30, 2023. "Google Optimize and Optimize 360 will no longer be available after September 30, 2023. Your experiments and ...

If you’re a Google Website Optimizer user like me, you likely received an email last week indicating that the free Google testing tool was being discontinued. While at first I was disappointed by this ...

Why is it that some web sites are golden, compelling visitors to buy while similar web sites, perhaps even offering the same products at similar prices, fail to make the grade? It may be dumb luck on ...