J.M. Smucker coffee brand Folgers is reimagining its jingle for new generations in audio-centric creative intended to change the way consumers think about waking up in the mornings, according to ...

Add Yahoo as a preferred source to see more of our stories on Google. If we asked you to finish the rest of the sentence "The best part of wakin' up is…" you probably wouldn't just say "Folgers in ...

Changes in the way people consume coffee since the pandemic started two years ago are behind Folgers' move to shake up its comfortable image. Since fewer people were getting coffee on their way to ...