Frank Hubert Jr. with the state-record bowfin he caught in December; Hubert caught the fish on a custom lure that his nephew made. Photos courtesy Frank Hubert Jr. Frank Hubert Jr. had been watching ...

Florida Keys lifestyle brand Keys Deep Apparel has launched a new website that includes an e-commerce page for creating custom apparel and hats for businesses and groups participating in wedding, ...

It was familiar fishing advice in an unusual setting. Because I wasn’t standing on a boat, but in the shop of Snake River Custom Rods owners Ricky and Goldie Prieto. And the line I was keeping tight ...

Mauston fishing enthusiasts looking for a custom fishing rod don’t have to travel far. Mike Taake makes custom fishing rods from his basement workshop in Mauston, a craft he’s refined for 35 years.