County Mayo ended a 75-year wait for All-Ireland Senior Football Championship glory on Sunday, defeating Kerry to break one of sport's most enduring supposed curses.

You may know nothing of Mayo, nor the sport of Gaelic football which the Irish county plays, but prior knowledge was not required to understand the joy in Dublin this weekend.

The extent of the celebrations was clearly reflected in the hospitality spend.

What do a former US president, the Canadian prime minister and two of the world's biggest rock stars have in common? They're all celebrating after their Irish county Mayo overcame a 75-year-old 'curse ...

Mayo's All-Ireland victory has lifted the county's global profile and sparked an immediate tourism and economic boom, ...