A new study from Hong Kong-based research firm Counterpoint shows that November 2018’s iPhone sales were down 20 percent compared to 2017. The study confirmed that the more affordable iPhone XR was ...

A joint Flipkart-Counterpoint study shows 89% of Indian smartphone buyers are influenced by AI features, marking a shift from specs-led upgrades to experience-driven decisions. Preferences now also ...

Readers recently saw headlines from a recent study that ATV trails in Minnesota attracted enough sports tourism in three northern counties to generate $36 million in 2023. This claim seems almost too ...

Mumbai: OPPO, a global smart-device brand, collaborated with analyst firm, Counterpoint, to release a consumer study on NoMoPhobia that stems from Low Battery Anxiety. This report highlighted that ...

Durability has emerged as a major factor influencing smartphone purchases in India, according to the “India Smartphone Durability Consumer Study 2025” conducted by Counterpoint Research in partnership ...

The Bangladesh smartphone market witnessed notable changes in its competitive landscape from 2022 to 2023, as detailed by a recent Counterpoint study. The year 2023 saw changes in consumer preferences ...