Automotive advertising cranks up as the year winds down, with dealerships and manufacturers splashing shiny vehicles and “don’t-miss” deals across every screen. It’s enough to make shoppers wonder: Is ...

Today's motorists are living in the age of the connected car, where technology and touch screens are not only a feature of a car, but have become the vehicle's functional nucleus. In many gas and ...

That car dealership in your neighborhood? It’s probably got a branding problem. Most local car dealerships do. This isn’t a new phenomenon, and the worn stereotype of unscrupulous car salesmen ...