Due to its unique breathable design and comfort, it became a likable fit among athletes and sneakerheads. The latest DC-inspired Air Max 180 "Joker" sneakers will launch on November 5, 2024, at 8:30 ...
A new book on Nike, published by Phaidon, demonstrates the core role that marketing and storytelling play at the sportswear brand, and – as this extract reveals – how the AirMaxshoe came to ...
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