The holiday season just wouldn’t be the same without an avalanche of festive-themed ads designed to warm your heart, and of course part you from your cash, would it? This year is no different, as ...

With Halloween in the rear-view mirror and a brand new series of I’m A Celebrity... Get Me Out Of Here! on the way, that can only mean one thing: this year’s annual supermarket Christmas adverts are ...

WASHINGTON — Using campaign-inspired selfie filters and quick videos urging people to register to vote, candidates and advocacy groups have taken to Snapchat for political advertising in 2022, and ...

Tissues at the ready: John Lewis’ Christmas ad hits you right in the feels. The campaign shows a foster dad struggling to learn how to skateboard, but with every bruise and fall he refuses to give up.

It's that time of year again. There's a general consensus that Mariah Carey and Michael Bublé come out to play as soon as the clock strikes midnight on November 1, which can only mean one thing ...

Humour in advertising is on the rise and Christmas ads should be funnier this year, Kantar has found. So far this year 56% of ads have aimed to raise a smile, which, if the trend continues, will make ...

Diversity in video advertising receded this year after making notable gains in 2020 and 2021, according to a wide-ranging analysis that TV and video ad server Extreme Reach shared with Marketing Dive.

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If you saw any of your Google ads blocked or suspended in 2022, you may have been caught up in Google’s massive sweep to combat harmful and misleading content, protect user privacy, and maintain ad ...

In an effort to prove its commitment to safe and transparent advertising for users and businesses, Google announced the launch of the Ads Transparency Center and the release of the 2022 Ads Safety ...

Fifty-seven percent of characters in advertisements across 2021 and 2022 were women, while 43% were men, according to the “Gender in Advertising 2023 Report” from CreativeX. In 2022, men were cast in ...