Perplexity began testing sponsored placements in 2024. It’s abandoning them, saying labeled ads can erode credibility.

Companies are realizing they can no longer simply promote themselves to potential customers. They have to win over the robots ...

While it seems that no industry is immune to the disruptive forces of AI technology, the advertising sector is one place ...

The brands that move now will discover what P&G, Uber and JPMorgan Chase learned: Significant portions of their budgets were never working.

Several tech companies have AI elements or spots entirely made by artificial intelligence in the 2026 Super Bowl. It's a ...

The media are defined as communication sources that reach a wide audience, such as radio, television, magazines and newspapers. For small businesses, connecting with media outlets is often a prime way ...

The digital screens that allowed for the quick turnaround — nonexistent a few decades ago and commonplace today — are an ...

Fox Corporation beats earnings estimates with $5.18 billion revenue, up 2% year over year as cable programming and ...

Advertising is essential for making the world aware that your small business exists and for persuading prospects to buy your product or service. Many small business owners, however, are unsure of how ...