(For example, don’t show an ad for clothing to a site visitor who checked out the product pages for home decor.) Segmenting ...

Third-party sellers on Amazon's marketplace are significantly outspending established brands on bottom-of-funnel advertising, ...

Social media platforms such as Facebook and Instagram are well known hubs for legitimate businesses to promote their products ...

Black Friday is coming early to Walmart and we've scoured their ad for sales and savings from the best brands on TVs, laptops ...

Disney’s newest ad isn’t pitching a new movie, TV show, or product. By enlisting director Taika Waititi to direct a ...

Customer alleges her Subway Steak & Cheese sandwich was nothing like the beefed-up image shown in the restaurant chain's ads.

Walmart's highly-anticipated "Black Friday Deals" sale starts on Nov. 11 — but you don't have to wait that long to score a ...

Sony Electronics ran its first in-game ad campaign earlier this year to promote its INZONE line of noise-canceling earbuds ...

Google's 2024 Holiday 100 list offers valuable insights for retailers to optimize inventory and ad strategies in a challenging season.

Jana Kramer says the 'sad reality' is that her work promoting products on Instagram is 'what pays the bills the most' ...

Amazon.com Inc. is closing Freevee, the free-to-watch, advertising-supported streaming service, folding it into the ...

Web-services giant GoDaddy, once known for ribald Super Bowl commercials, will return to event as an advertiser after an ...